What can you do to develop a successful business case proposal for an energy efficiency project?

People who have successfully obtained funding for energy efficiency projects use similar strategies, which are shown in the diagram below:

Figure 2.1 - Developing a Successful Business Case Proposal. Details in text following the diagram.

Figure 2.1 – Developing a successful business case proposal

What you need to know

  1. Link your project to current business priorities – Every site, division and organisation will have different business priorities. You need to understand what they are in order to align your business case for energy efficiency with core business objectives.
  2. Involve the right people – Getting the right people involved in developing your business case will help ensure you ask the right questions and get the right data.
  3. Identify and communicate with decision-makers – Each energy efficiency project will involve different decision-makers. Getting to know who these people are and their areas of responsibility helps you start to build support and target your business case.
  4. Identify project risks and develop strategies to manage them – Your business case must demonstrate that the potential risks of your project have been considered and can be appropriately managed.
  5. Describe and quantify all business costs and benefits – Including all of the benefits in your business case proposal and clearly describing them can have a significant influence on whether you obtain support for your project
  6. Consider a range of funding options – Don’t limit yourself to traditional funding sources. Know what is available and be creative.